Breaking fast with Zaytoun dates
As the holy month of Ramadan begins, Muslims around the world prepare for a time of fasting, prayer, and reflection. Central to this sacred observance is the daily breaking of the fast, or Iftar, a moment eagerly anticipated by millions.
What is Ramadan?
Ramadan, one of the five pillars of Islam, is a spiritual month embodying conscientious living and devotion. During this period, practicing Muslims fast from sunrise to sunset. They then break their fast with a traditional meal called Iftar.
A symbol of support and solidarity for Palestinian farmers
Among the many foods traditionally eaten to end the fast, Medjoul dates stand out as a beloved and cherished choice. They’re not just loved for their rich flavour, but also for the deep symbolism they carry.
In recent years, Muslims have become more aware of the importance of ethical consumption, especially during Ramadan. This awareness has prompted many to look for products that meet their dietary needs and match their values.
Zaytoun Medjoul dates
Zaytoun, a pioneering fair trade organisation, has been instrumental in bringing Palestinian produce, including Medjoul dates, to the UK market.
Their commitment to ethical sourcing makes sure that consumers can enjoy these delectable treats with the knowledge that they are supporting Palestinian farmers and their communities.
Why are these dates so significant?
Palestinian farmers rely heavily on their land for a living. Every harvest isn’t just about food – it’s also about showing strength despite tough times. Zaytoun play a crucial role in enabling them to sustain their land and communities against formidable odds.
Not only are their delicious Medjoul dates Great Taste award winners, they’re also an ethical choice. By choosing them, you support Palestinian growers in Jericho, helping them improve their lives.
The impact of purchasing these dates extends far beyond the act itself. By supporting ethical businesses like Zaytoun, you are contributing to the promotion of fair trade principles.
The lowest city on earth
Zaytoun Medjoul dates grow in and around Jericho, the lowest city on earth. Their sale and export are vital to the economy of the area. With its hot and dry climate, Jericho is perfect for growing dates. Because Palestinian farmers face water restrictions, they’ve had to stop growing crops like citrus and bananas. However, Medjoul dates can survive in the salty water available from the Dead Sea, making them a resilient choice for the region.
Supporting farmers
There are various ways to support Palestinian farmers beyond purchasing dates alone.
From advocating for fair trade policies to amplifying the voices of producers on social media, every action counts.
Together, let us make this Ramadan a testament to our shared humanity and our unwavering commitment to a more just and equitable world.
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