It's Pure Organic Herbal Hair Colour - Dark Brown - 110g
It's Pure »Product code: 548113
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Give your hair a new lease of life with this UK made and 100% organic hair dye. It nourishes your hair, giving you beautiful glossy colour, and increased volume, naturally. Made from 100% natural fairly-traded henna and the purest herbs, this powder based, bleach free dye is the UK's only Soil Association certified hair dye. Unlike synthetic hair dyes that chemically change the structure of your hair, this plant-based dye conditions and strengthens, gently coating your hair shaft with a semi-transparent, semi-permanent layer of colour. The final colour will partly depend on the colour of your hair underneath, making it lighter where your initial hair colour is light and darker where your initial hair colour is dark.
On white/grey hair this Dark Brown shade is likely to be light to medium brown.
On light brown hair it is likely to be dark brown.
On already dark brown hair it may be a very dark brown to black.
If your hair is a salt-and-pepper mix of brown and white, then the overall effect will average out, with brown hair going a darker brown and white hair going a lighter brown.
A darker colour can be obtained by repeated applications.
The longevity of the Dark Brown shade depends how porous your hair is and how often you wash it. It tends to last on average about 3 to 4 weeks on the roots, but it can become permanent on porous areas of your hair such as the older, longer lengths of hair which become more weathered and porous over time.
It is recommended to do a patch and strand test first before putting the colour all over your hair. You should wait 24 hours after the strand test to see how the colour develops, because it oxidises and darkens over time. In the unlikely event of a skin rash or irritation, discontinue use. Avoid getting paste in your eyes – if this does occur flush thoroughly with water.
Keep out of reach of children
Keep the packet tightly sealed when not in use and store in a cool, dry place
Free from ammonia, resorcinol, DEA, mineral oils, parabens, SLS/SLES, triclosan, phthalates, palm oil, animal testing, GMOs. Suitable for use by vegans and vegetarians
Made in the UK
Packaged in recyclable cardboard
Organic Indigo tinctoria (indigo) powder, organic lawsonia inermis (henna) powder, organic cassia auriculata powder, organic emblica officinalis (amla) powder
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