Cafedirect’s Roasters Choice coffee showcases the best of the new season and once it’s gone, it’s gone. All the coffees are roasted in their London Fields Roastery.
The current Roasters Choice is the Ethiopia Sidamo, which has rich notes of blackberry and chocolate orange to give a luxurious taste to your coffee. With a black tea finish, this coffee also has a soft burst of a blueberry like acidity and is perfect to enjoy in the mornings to wake you up.
Origin: Sidamo region of Ethiopia.
Product Ethics & Tags
The Cafedirect London Fields Roasters Choice Organic Roast & Ground Coffee - 200g product ethics are indicated below. To learn more about these product ethics and to see related products, follow the links below.
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Cafédirect is the UK's largest 100% Fairtrade hot drinks company, selling a range of freeze-dried and Roast & Ground coffees, as well as tea and hot chocolate as well as the ever popular Machu Picchu Coffee and New Mayan Gold. All their products carry the Fairtrade mark, guaranteeing a fair and stable price to the 38 grower organisation across the 12 developing countries that the company works with. Above and beyond that, Cafédirect reinvests at least a third of its profits back into the businesses and communities of these grower partners (around 50% to date), directly improving the lives of more than 1.8 million people around the world.At Cafédirect, the mission is to change lives and build communities through inspirational, sustainable business, by making great tasting hot drinks direct from the growers. Ethical Superstore now features the widest selection of Cafédirect products in the UK.
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