Artisan Grains

Artisan Grains, a natural foods brand curated by passionate food enthusiast Sam Jacobi in 2012, boasts a diverse range of 18 healthy ingredient products, meal solutions, and snacks. Frustrated by the limited availability of interesting and tasty grains in the market, coupled with a lack of packaging information, Sam drew upon his two decades of experience in the health food trade to establish a core selection of grains and 'good-for-you' ingredients. From innovative Multi-Grain Couscous to Greenwheat Freekeh, Chia Seeds, and Quinoa blends, Sam aimed to provide consumers with variety and convenience. In 2013, the brand introduced vegan Nut Roast mixes, later expanding to include a gluten-free option, which quickly became one of the top-selling ambient meat replacement products in the UK.