Putumayo
Putumayo World Music was
established in 1993 to introduce people to the music of the world's
cultures. The label grew out of the Putumayo clothing company, founded by Dan
Storper in 1975 and sold in 1997.
In the past ten years,
Putumayo World Music has become known primarily for its upbeat and melodic
compilations of great international music characterized by the company's
motto: “guaranteed to make you feel good!” Putumayo’s CD covers feature the
distinctive art of Nicola Heindl, whose colorful, folkloric style represents
one of Putumayo's goals: to connect the traditional to the contemporary. By
combining appealing music and visuals with creative retail marketing,
Putumayo has developed a unique brand identity - a rarity in today's
artist-based music industry.
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