Santa Goes the Extra Mile - Cycle Deliveries from EthicalSuperstore.com

Posted on 7th December 2009Santa Goes the Extra Mile - Cycle Deliveries from EthicalSuperstore.com

Members of staff will take it in turn to personally deliver orders made online before 10am by 2pm the same day within postcodes across the region on specially designed cargo bike called a Ute, which was donated by the Kona Bicycle Company.

Members of the EthicalSuperstore.com team have been busy decorating the delivery sleigh attached to the rear of the bike, which is also lit with solar powered Christmas lights, also available for sale on the website.

Ben Mawhinney, marketing manager for EthicalSuperstore.com said:

“We came up with this idea as we are always keen to go the extra mile and this helps us with our carbon neutral aim, as well as ensuring that in the run up to Christmas over 600 customers in the NE1 to NE9 postcodes can be confident of same day delivery.

“Santa will be carrying Christmas presents, but he's also delivering an important message about the environment as he cycles around the area with his sleigh. We're hoping that as many people as possible will enter into the Christmas spirit with our Santa deliveries – anyone who wants to know more should visit our website for an update of how our Santa is getting on!”

EthicalSuperstore.com will also be donating a percentage of all sales that use this service to the Sunshine Fund throughout December.

The first customer to receive this delivery service was Carlton Reid, executive editor of BikeBiz.com.

“When I order products from EthicalSuperstore.com I have always used the warehouse pick-up option, and ride my bike to pick up the order. However, not everybody can do this so it's great to see EthicalSuperstore.com offering a local delivery service by bicycle. With the United Nations Climate Change Conference starting in Copenhagen next week now is the perfect time to demonstrate that cargo bicycles can carry an awful lot of weight in a carbon-friendly fashion. Not only will the Santa Delivery be handy for customers, it's going to be a lot of fun for EthicalSuperstore.com staff, who will be getting screaming fit into the bargain. It's a win-win situation.”

(ends)

Media Enquiries:
 
Joanna Glover
joanna@pointov.com
Tel: 0191 4828954

About Ethical Superstore:  Now the UK’s leading ethical retailer, with projected sales of over £8million for 2009/10, Ethical Superstore is a one stop shop specialising in ethical gifts, gadgets and groceries: from organic wine to Fairtrade coffee, from vegetarian food to cosmetics free from animal cruelty, we offer the widest range with over 4,500 products just a mouse click away.

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