Take action against inefficient light bulbs!

[youtube]http://www.youtube.com/watch?v=z33rsBDw0B8[/youtube]

Woolworths have come bottom of the latest Greenpeace league table of light bulb retailers, mainly because they won’t make a commitment to phase out inefficient bulbs.

Watch the highly amusing video and then write to Trevor Bish-Jones (CEO of Woolworths) by clicking this link:

http://www.greenpeace.org.uk/woolworths

You can even give your local store a ring and ask some of these questions. a lovely How Ethical! award

Good work Greenpeace, you’ve just won the first ever How Ethical! Weekly Award for the Best Use of YouTube for Encouraging People to Take Action and Furthering the Green Cause.

Huzzah!

Ben

Ben is our resident marketing monkey, and spends an unhealthy amount of time obsessing about keywords, ranking and other marketing voodoo.

You may also like...

2 Responses

  1. Jo M. says:

    this takes too long for someone taking time out to try to fill in the letter to woolworths, couldnt see the place to do that, couldnt get the sound on the vidio anyway. I suggest, something really obvious and simple for people who are in the middle of a working day.

    good luck!

    jo.

  2. Ben says:

    Hi Jo, and thanks for visiting!

    The link is:

    http://www.greenpeace.org.uk/woolworths

    All you need to do is fill in your e-mail address, name and address and the information gets copied into the letter that gets sent to Woolworths. I did it, and got a response from Woolies within a couple of hours.

    Anyway, thanks for your feedback, I’ll try and find more things that lunchtime activists can do in a couple of minutes!

    Ben. 🙂

Leave a Reply

Your email address will not be published. Required fields are marked *